How Sam Learned + Installed Estate Planning

When attorney Sam Allen was on her deathbed after a traumatic pregnancy in 2019, she knew that if she recovered, she couldn’t practice law the way she’d done up until that point.

The long billable hours, the conflict, and the traditional way of practicing law simply didn’t work for her – or her family – anymore.

On 5/20, join Kim Rockwood and Personal Family Lawyer® firm leader Sam Allen and hear how Sam successfully learned and installed Estate Planning into her practice… enjoying $90k in revenue her first year, $450k in her second, and now well past $1 million per year in annual firm revenue in 2025.

Attend live and know more about this relational and heart-centered practice area which you’ll LOVE to deliver to families in your community, giving you a peaceful, profitable, and fulfilling law business in 2025.

When attorney Sam Allen was on her deathbed after a traumatic pregnancy in 2019, she knew that if she recovered, she couldn’t practice law the way she’d done up until that point.

The long billable hours, the conflict, and the traditional way of practicing law simply didn’t work for her – or her family – anymore.

On 5/20, join Kim Rockwood and Personal Family Lawyer® firm leader Sam Allen and hear how Sam successfully learned and installed Estate Planning into her practice… enjoying $90k in revenue her first year, $450k in her second, and now well past $1 million per year in annual firm revenue in 2025.

Attend live and know more about this relational and heart-centered practice area which you’ll LOVE to deliver to families in your community, giving you a peaceful, profitable, and fulfilling law business in 2025.

How coming within inches of death forced Sam to question everything about how she ran her business… and how this moment birthed a 7-figure estate planning practice
The moment Sam cut off traditional law advice, and went all in her vision of becoming a Personal Family Lawyer® firm leader (she’ll share the truth about what she *really* needed to make a confident decision!).
The surprising reasons Sam LOVES offering estate planning in her community, and the unexpected benefits she discovered when she stepped into this heart-centered way of counseling
The Differentiated Service Model that empowers Sam to charge an average fee of over $4,500 per engagement – yes, even in today’s uncertain economy. (If you’re tired of hearing “I’ll think about it” or “that’s too expensive”... what you’ll hear when you join us live is the answer!)
Sam’s BEST shortcuts for learning and installing estate planning into your law practice quickly… even (and especially!) if you have other obligations like children, an existing case load, or family to care for.

Aren’t interested in what their life could look like when they transition from transactional, high-conflict work to a calm, relational, and recession-proof estate planning practice that brings true meaning to their career.
Prefer to stick to old-school methods of marketing, selling, and packaging their legal services—even when there’s a proven, modern system that’s creating $25k-$250k monthly cash flow for law business owners right now, in 2025.
Focus solely on financial results without caring about the real and lasting impact their legal work can have on families and business owners in their community.