Don’t Leave the Law – Leave Stressful Litigation!
Switch to Estate Planning
Discover the Path One Attorney Took to Go from Stressed-out Title Attorney to Confident $33k/mo Estate Planning Law Business Owner
As the owner and CEO of a title company who practiced heavily in real estate law, Jackie Eskay’s work was always unpredictable and “feast or famine.”
Estate planning became a natural focus because, through her title work, she saw firsthand how often traditional estate plans failed families. She knew there was a better way to serve them, and she wanted to be the attorney who guided clients relationally—not just transactionally—through some of the most important decisions of their lives.
Today, she enjoys a $33k/mo Estate Planning law practice she loves, with a growing team set to serve the Spanish-speaking community in her area, allowing her to stay in her CEO role while helping families.
If you’ve been on the fence about switching, this is your opportunity to get all the details you need to make a confident decision about switching this year. Register today to save your seat in this exclusive event!
Don’t Leave the Law – Leave Stressful Litigation!
For EP Law Business Owners
Stuck at $250k-$750k/year…
Switch to Estate Planning
Discover the Path One Attorney
Took to Go from Stressed-out Title Attorney to Confident $33k/mo Estate Planning Law Business Owner
Live and One-Time Only on
January 6th @ 1pm ET / 10am PT
As the owner and CEO of a title company who practiced heavily in real estate law, Jackie Eskay’s work was always unpredictable and “feast or famine.”
Estate planning became a natural focus because, through her title work, she saw firsthand how often traditional estate plans failed families. She knew there was a better way to serve them, and she wanted to be the attorney who guided clients relationally—not just transactionally—through some of the most important decisions of their lives.
Today, she enjoys a $33k/mo Estate Planning law practice she loves, with a growing team set to serve the Spanish-speaking community in her area, allowing her to stay in her CEO role while helping families.
If you’ve been on the fence about switching, this is your opportunity to get all the details you need to make a confident decision about switching this year. Register today to save your seat in this exclusive event!

Why estate planning is the perfect practice area for the market shifts in 2026, and how what we teach keeps your estate planning services in demand even in the face of AI/DIY platforms, “cheap legal” providers, and financial advisors entering the space.
Why Estate Planning Is the Most Retirement-Friendly, Recession-Proof “Second Career” for Experienced Attorneys—and how Jackie designed a heart-centered law practice that finally aligns with her values, her energy, and the stage of life she’s in.
Our 5-Part Life & Legacy Planning® Service Model that helped Jackie leave her feast-or-famine practice area and create predictable $33k months in Estate Planning without having to focus on high net worth individuals.
The Steps to Mastering Our Counseling-Based, Relationship-First Legal Service Model–works even if you’re switching from transactional work (like real estate), litigation, or a years-long career pause—plus hear how Jackie made the switch with confidence.
The Systems Behind Jackie’s Predictable $33k+ Months. Attend and hear how she installed a small but mighty team that handles operations so she can focus only on the meaningful work she loves.
PLUS, stay until the end to join an exclusive and LIVE Q&A session with PFL® Founder and CEO
Ali Katz!😻Tap below to reserve your seat
About Your Hosts

Allison Osborn
Lead Coach at NewLaw
Allison has spent the last 15 years immersing herself in the world of coaching, personal growth, and entrepreneurship. In her current role at NewLaw she has had the pleasure of coaching hundreds of our member lawyers, helping them to build law practices they love.

Ali Katz
Founder & CEO, New Law & Personal Family Lawyer
Ali graduated first in her class from Georgetown Law in 1999. She then clerked on the 11th Circuit Court of Appeals and was an associate at Munger Tolles & Olson.
After leaving to start her own law firm, Ali grew her practice from scratch to 7-figures in just 3 years by inventing a new way of serving families in her community.
Ali wrote the bestselling book on legal planning for families, Wear Clean Underwear, and the bestselling book on alternative law practice models, New Law Business Model.

Why estate planning is the perfect practice area for the market shifts in 2026, and how what we teach keeps your estate planning services in demand even in the face of AI/DIY platforms, “cheap legal” providers, and financial advisors entering the space.
Why Estate Planning Is the Most Retirement-Friendly, Recession-Proof “Second Career” for Experienced Attorneys—and how Jackie designed a heart-centered law practice that finally aligns with her values, her energy, and the stage of life she’s in.
Our 5-Part Life & Legacy Planning® Service Model that helped Jackie leave her feast-or-famine practice area and create predictable $33k months in Estate Planning without having to focus on high net worth individuals.
The Steps to Mastering Our Counseling-Based, Relationship-First Legal Service Model–works even if you’re switching from transactional work (like real estate), litigation, or a years-long career pause—plus hear how Jackie made the switch with confidence.
The Systems Behind Jackie’s Predictable $33k+ Months. Attend and hear how she installed a small but mighty team that handles operations so she can focus only on the meaningful work she loves.
PLUS, stay until the end to join an exclusive and LIVE Q&A session with PFL® Founder and CEO
Ali Katz!😻Tap below to reserve your seat
About Your Hosts

Allison Osborn
Lead Coach at NewLaw

Ali Katz
Founder & CEO, New Law & Personal
Family Lawyer
Ali graduated first in her class from Georgetown Law in 1999. She then clerked on the 11th Circuit Court of Appeals and was an associate at Munger Tolles & Olson.
After leaving to start her own law firm, Ali grew her practice from scratch to 7-figures in just 3 years by inventing a new way of serving families in her community.
Ali wrote the bestselling book on legal planning for families, Wear Clean Underwear, and the bestselling book on alternative law practice models, New Law Business Model.
Are looking for a quick fix, a marketing agency, or a “business in a box” solution without having to put in the work.<
Want to stay in their traditional law practice and aren't interested in a counseling-based and relational approach which keeps families OUT of court and conflict.
Are comfortable with their current law practice and aren't ready to add a new revenue stream.
This Class Is For Attorneys Who…
Feel burned out by litigation, family law, real estate law, or other transactional law work and know your heart isn't in it anymore – and want to be a part of the solution, rather than a part of the problem.
Want to know more about our Life and Legacy Planning® service model, what makes it different, and how you can quickly get started.
Are curious to get a taste of how joining a supportive and heart-centered community of lawyers can contribute to your success by hearing one lawyer’s experience.
Are looking for a quick fix, a marketing agency, or a “business in a box” solution without having to put in the work.
This Class Is For Attorneys Who…